Sales Planning Manager

About Big Happy

Big Happy is a fast-growing startup that combines the next generation of mobile focused creative with publisher media to create an interaction across publisher web pages that wows the modern-day consumer and drives brand outcomes. As the leader in highly engaging 2D and 3D mobile ad creatives, Fortune 500 brand partners are constantly tapping into our end-to-end mobile targeting and creative platforms to reach their audiences on the go, or at home – wherever they may be.

Job Description

Big Happy is looking for a high energy Sales Planning Manager to help drive usage of our proprietary ad platform to the world’s most cutting-edge brands and media agencies based out of New York City. Reporting directly to the Head of Revenue, this role is responsible for managing all aspects of the pre-sales campaign process to drive strategy and revenue


●      Serve as the main point of contact for sales and planning team across all pre-sale activities including, but not limited to:

○      Working with the Head of Revenue to prioritize go to market sales planning strategy for the sales team

○      Helping the planning team put together the most tactical and creative proposals for our clients and partners

○      Be the go-to person for best practices across strategies and verticals

○      Work closely with the Creative and Client Services teams to create processes and ensure seamless execution of sold campaigns

○      Strategize for ways for Big Happy to drive new revenue with new products/partnerships

○      Create processes and provide input on rates/partnerships that can drive Big Happy’s business forward

○      Building and presenting end of campaign reporting with a focus on actionable learnings and recommendations that drive client renewals

○      Maintain ownership of Big Happy RFP Materials, Rate Cards and Partnership Management

○      Seek new partners/technologies to enable incremental revenue

●      Collaborate cross-functionally with Sales, Planning, Creative, Tech, and Ops to accomplish client deliverables and ensure smooth campaign launch, execution, and completion



Job Requirements

To perform this job successfully, the individual must possess the following:

•       2+ years of experience in digital advertising, ideally on the ad tech/publisher side

●      Strong comprehension of the digital media landscape and agency/brand client/publisher relationships

●      Strong experience with strategy across various verticals with ability to understand brand and consumer needs across different verticals

●      Excellent design skills in Powerpoint and Excel and ability to tell stories through data and visuals

●      Excellent attention to detail with a high standard for organization and communication

●      Experience and comfort working with ad tech data and measurement partners

●      General understanding of the Programmatic/Publisher landscape

●      Desire to grow, establish, and refine process to drive efficiency across the organization

●      Desire to help young talent learn and grow in their roles

●      Ability to work in a friendly and respectful manner at all times, to all Big Happy employees, partners, and clients


Candidates should possess the following attributes for the position:

  • Highly organized and a great attention to detail

  • Strategic, creative and out of the box thinker

  • Desire to work with clients in making their campaigns successful

  • Strong communication skills and ability to collaborate with all teams in the organization

  • Ability to meet all deadlines, prioritize, and multi-task

  • Persistence, high energy, and a passion to challenge the ordinary


  • Strong competitive base salary with full benefits and a great work life balance

  • Team Happy camaraderie and encouragement every step of the way as we celebrate the wins and opportunities to fail fast and learn and continue on your upward trajectory in your career

  • Big Happy-provided laptop and swag

  • Participation in Big Happy stock program
  • Involvement in Big Happy's benefits program, featuring health, dental, vision, 401k, commuter benefits and more!
  • Ability to be yourself and be successful and valued for your contributions


  • Three days per week in the office hybrid (Midtown Manhattan) 

Job Category: HR
Job Type: Full Time
Job Location: New York City
Total Compensation: $75-$95k

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17 E 48th Street
New York City, NY 10017

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